Humans perceive anything less than 100 milliseconds as instantaneous. But what happens when you have to wait longer than that?
Speed and business performance are inexorably linked.
Google has reported a site response time increase of 400 milliseconds leads to a drop of ~0.5% in search volume.
Even a 100 millisecond delay can measurably drop conversion. Amazon has also shown delays of 100 milliseconds cause a drop in revenue of ~1%.
So conversion rates won't suffer, we run data centers in multiple locations around the world. This ensures queries are received and results are sent as soon as possible. It takes about 140 milliseconds for light to circle the planet. That's about 20 times longer than the average search query spends in our engine.
Built from the ground up to handle highly complex queries, and engineered down to bits and bytes, Sajari delivers blazing fast search technology to meet contemporary demands. To achieve this, we monitor the speed of every single request and run live profiling.
As each keystroke of a search query is typed, Sajari Site Search accesses your cloud-based collection, analyzes each page’s content and metadata, sorts results by relevance, and returns them to your users. It also autocompletes and suggests queries from the same data. All this happens in the blink of an eye.
As a matter of fact, it happens even faster than that.